Email nurturing means continually offering valuable content to encourage further interaction, is a huge part of inbound marketing for real-estate. The strategy keeps your brand at the forefront of prospects’ minds and helps educate their purchase process.
Here are some examples of helpful content you can provide to your leads.
- List of nearby areas schools, shopping destinations, cinemas, restaurants and known attractions and demographic data on each
- Details on what comps to consider when determining a home’s value such as material, quality of construction, modern amenities and USP you offer